The Red Wing store in Auburn Hills provides the Ultimate Fit Experience, focused on getting each customer into the perfect pair of work boots. The experience is engineered for the individual, with specialists building a tailored fit system for support, comfort, and safety. The store offers comprehensive after-purchase care, including complimentary oiling and lace replacement, plus access to shoe repairs.
Reviews highlight great customer service and a great in-store experience. Staff members are described as incredibly informative, kind, knowledgeable, happy to help, and quick and honest with suggestions. They go above and beyond to help find the perfect or most well-fitting boots, answering questions and knowing each shoe inside and out. The service includes help with boots and footbeds or inserts, with a flexible approach to policies. The process takes into account nuances in foot shapes and sizes through measuring. While the shop itself could use some housekeeping, customers report good service and good boots, with many looking forward to returning for future needs like resoling.
Greyson was exceptional, she did a fantastic job helping my husband find the perfect fit for his new work boots!
October 2026
Super friendly service and know how to make your feet happy!
September 2026
Went in to try on the iron rangers. Steve was very helpful and kind. He knew I wasn’t planning on purchasing boots at that moment and his demeanor didn’t change.
Would recommend stopping in if you are on the fence.
