AT&T Store in Reno offers a wide range of devices including phones, tablets, smartwatches, and connected devices from popular brands. Customers appreciate the store for its great service and helpful staff. Several reviews highlight the professionalism of employees, with one mentioning a staff member named Nawi who provided exceptional assistance in purchasing and upgrading devices, and resolving email issues. Customers are satisfied with the variety of plans, including flexible prepaid options with no contract or credit check, and unlimited data plans that come with nationwide 5G service at no extra cost. The store is also known for its willingness to help set up new devices, even if staff are busy, ensuring customers leave satisfied. While most experiences are positive, some mention initial difficulties with setup at other locations, but found help at this store. Overall, AT&T in Reno is recognized for its friendly service, knowledgeable staff, and reliable products and plans.