Founded in Vancouver, Canada in 1998, Lululemon has grown from a single yoga studio-retail space to an international athletic apparel brand known for its high-quality technical clothing for yoga, running, and other active pursuits. Lululemon's mission is to help people live longer, healthier, and more fun lives. Customers praise Lululemon's strong community ties and exceptional customer service. One shopper had a positive experience returning an item at the Cherry Hill store, where the staff were "incredibly helpful and honest." Another customer who was unsure of the style of their older Lululemon leggings found the staff to be "extremely friendly, helpful and so kind" in guiding them through finding the right fit. Customers also note that while Lululemon's products come at a premium price, the quality and service are worth it. One long-time Lululemon fan affirmed that they've "never thought about switching athletic wear brands" because the brand provides the best products and customer experience. Overall, Lululemon is described as a great store with wonderful, knowledgeable employees who provide excellent, personalized service. Customers consistently have positive experiences and feel the brand's technical athletic apparel and community-focused approach are unmatched.