PIQ Rockefeller Center is a charming toy and gift store that offers a delightful array of playful designs, collectibles, and unique novelties. The store is known for its extensive selection of Sonny Angels, with many customers leaving satisfied after finding their desired figures. While some shoppers have encountered sold-out items, they enjoyed exploring the rest of the inventory, which includes cute collectibles and bags, as well as products from local artists. The atmosphere is lively and fun, making it a great place to find gifts that bring joy. Customers appreciate the reasonable prices and the quality of the items, although some mention that certain products can be a bit pricey. The store has been praised for its friendly and helpful staff, who enhance the shopping experience with their attentive service. However, some visitors noted that the store can become quite crowded, especially given its location in a busy tourist area, which can affect the overall experience. Despite this, PIQ remains a beloved destination for those seeking unique gifts and a taste of New York's playful spirit.
Lots of Sonny angels, skimisis, mochichis, and tiny trinkets! My fav store every year!!!
September 2025
Went in to look for Sonny Angels and Smiskis and I immediately overheard a working borderline yelling that it was a limit of only 2 per person. Prices were fair but the vibe was throwing me off a tiny bit.
July 2025
Overpriced items, smiski prices are higher than the official sources, but it's still a fun store to browse.
