H-E-B Fuel offers low prices on fuel, making it an affordable choice for customers. The store provides a clean and well-organized shopping environment, with a great selection of produce and friendly, helpful employees. Customers appreciate the ease of parking and straightforward store layout, which makes shopping convenient. The curbside customer service stands out for its kindness and willingness to help; staff go above and beyond, such as shopping for groceries on short notice when mistakes happen. The credit card reader at the fuel station is highly secure, providing peace of mind for shoppers. Customers also value the store’s overall safety, though some mention cautiousness in the parking lot after dark due to past incidents. Additionally, the staff, including employees like Joelle, are knowledgeable and friendly, creating a positive shopping experience. Overall, H-E-B Fuel is known for good prices, friendly service, and a safe, organized environment.