Lucky Road Run Shop is Richmond, Virginia's only locally owned independent shoe store for runners and walkers, with three locations. It is a family-owned business operated by a husband and wife team from different running backgrounds, creating a happy and helpful atmosphere where everyone is welcome. Customers consistently report an amazing experience, describing the service as outstanding, professional, friendly, efficient, and impeccable. From the moment you walk in, you are greeted with warm smiles and genuine eagerness to help. The staff are incredibly knowledgeable and enthusiastic, offering personalized recommendations based on individual needs. They take time to evaluate gait, explain shoe features, and recommend specific brands like Brooks or Hoka for proper foot support, often relieving pain from inadequate shoes. The fitting process is detailed, involving walking up and down a hallway to observe pronation or supination, and using tools like the Brannock device correctly. Staff listen carefully to concerns, provide great answers, and allow customers to feel their choice is fully informed and tailored. This exceptional customer service provides great value, making customers—whether runners, walkers, or people on their feet all day—feel valued and appreciated. The shop’s dedication makes it a highly recommended standout for anyone seeking quality shoes and expert fitting.
Great variety of merchandise. Kat was awwweeeesssome. So helpful. Highly Recommend this store. They known what they are doing.???
September 2024
My husband and I had an amazing experience at your Willow Lawn store today. Reps were all professional, friendly, efficient, incredibly knowledgeable and made shoe shopping so easy!
April 2024
Nice and knowlegable staff and good selection of shoes and apparel.
