Metcalfe's Market is a fourth-generation, family-owned and operated neighborhood market with multiple locations in the Madison, Wisconsin area. Known for an abundance of local and premium quality foods, the stores offer "food miles" signs indicating the distance traveled by each product. Shoppers can find fresh baked breads and pastries from 20 local bakeries, over 500 varieties of artisan cheeses, Boar's Head deli meats, and the largest selection of local and organic produce in the region. Metcalfe's has been 100% green-powered since 2008 and is praised for its quality, sustainability, and community involvement. The stores offer a wide range of specialty and hard-to-find items, including duck fat, quark cheese, and Swedish potato sausage. Customers appreciate the excellent seafood, deli, and meat departments, as well as the generous beer, wine, and spirits selection. While the stores may be a bit more expensive than other options, the overall shopping experience, with classical music and European-style plastic bags, is highly valued by loyal customers who have been shopping at Metcalfe's for decades.
BEST PRODUCE SECTION & DELI IN ALL OF MADISON AND SURROUNDING! BEAUTIFUL PRESENTATION. NEAT! CLEAN! FAVORITE
May 2026
A fabulous grocery store! One of my favorites through all the travel I have done. It is local and carries and supports a lot of local brands. I cannot say enough good things about it. All fair prices and a massive selection. Much better prices than Festival and Whole Foods on a much larger scale.
April 2026
Great store, always clean and well stocked, pricey but worth it!
