Wallflower Santa Cruz is a popular shop known for its unique and high-quality clothing and accessories. It offers beautiful pieces from designers not commonly found in Santa Cruz. Customers appreciate the friendly owner, helpful service, and a wide selection of items in many sizes. The shop is highly recommended for those seeking stylish, one-of-a-kind clothes and hats in downtown Santa Cruz.
This is my favorite boutique in Santa Cruz. I always find something I want, and I appreciate how many of their pieces are affordable. The last time I stopped by, I realized I was already wearing two pieces I’d bought there—which says a lot!
December 2025
Favorite clothes store in Santa Cruz! There’s always beautiful garments in here every time I stop by. I love that the owner sources some really good quality natural fibres at pretty reasonable prices too. Local creations too. Her and her mom are such a sweet duo.
December 2025
Really loved this store! It's well-curated, and given how special all the items seemed to me, I thought everything in the store was very fairly priced. I picked up a quality leather belt and a plastic-free locally made lip balm by verdant wild. If I lived closer, I would be a regular here. The owner was so kind.
