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“Jacob, the owner, is a brilliant dude. He keeps a high standard of print quality, sew quality, and fabric quality. A whiz at all programs necessary to get the job done, Jacob can help you make your ideas come to life.”
“Really nice place room was clean and beds were comfee. Also they have a pool and its heated. A little pricey but its right on the main street next to the boardwalk the kids loved the night walks on the beach looking at all the lights of the boardwalk...will definitely stay again .”
“The women were so inviting, helpful, fun, & knowledgeable! They fit me correctly & I found too many bras I love that fit me comfortably & correctly & are so cute & sexy!”
“Discovered this place in college while looking for a vest my boyfriend needed for a Halloween costume and ended up buying something for myself instead. Since then this place has completely defined my fashion sense and I absolutely love stopping in.”
“This store is always dope vibes!!! Nico the owner always has a great attitude and his clothing is super high quality… this is one of the premier street wear brands in Northern California.??”
“This is my favorite boutique in Santa Cruz. I always find something I want, and I appreciate how many of their pieces are affordable. The last time I stopped by, I realized I was already wearing two pieces I’d bought there—which says a lot!”
“10/10 best store lovely ladys who run this store!! They actually thought us how to use the products we bought!!! What a fun little shop!! Would go to any time I need to reorder!!! I recommend you do the same amazing natural feel good products all made naturally and manufactured with body’s in mind!!”
“Nectar has all the amazing designs by Amy Van Dam as the downtown store. Surfer wear. Dress it up or dress it down. Unique boutique you don't find these clothes anywhere else.”
“I loved bubble lounge when it was on Pacific avenue. I bought quite a few things there and the service and staff was always helpful. The owner was helpful and charming.”
“Crazy good thrift shop. I haven't been in a few years. It's just as good as I remember. In fact I lied. It's better. The owner knows her store and all the items like the back of her hand. She can help you find anything!”
Open 24 hours
911 Cedar St, Santa Cruz
Clothing Stores
“I haven't had the opportunity to shop in the store but I have received a gift or two from here. They have some really awesome lids, some that are custom pieces even. It is nice too that they offer extended sizes, tall sizes too. I used to live in Santa Cruz and miss it terribly. This store gives me another reason to go back and visit. I'd love to check it out and see what else they have to offer. Pretty cool!”
“A hidden gem of a store with a refreshing and cozy atmosphere inside. Found their selection of clothes, jewelry, and other items entertaining and unique. Staff is also very outgoing and helpful.”
“Did all my kids' Easter basket gift shopping here this year. Nice little selection of Rainbow flip flops, Roxy clothes and SC Screaming hand swag. Fatima was really helpful with some issues I had with a dress return, gold star for het A+ customer services. Thanks!”
“Very high quality clothes and a nice variety of brands. Perfect for surfers, skateboarders or any one who appreciates style. On the wharf. Come shop and get lunch or dinner in one of the restaurants on wharf.”
12 - 6AM 10AM - 12AM
825 41st Ave, Santa Cruz
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“Zen Island is a must when in Capitola! They have everything and anything for your home and stylish wardrobe. NOT to mention it’s the perfect place for finding that special gift from humorous to one of a kind.”
“Their customer service went above and beyond to help me get a special gift for my dad through the phone, and they even shipped it to me even if they normally offer this service. I am so grateful, couldn’t recommend these shops more! Besides selling a great collection of items, they care a lot about their customers and it is so special”
“I had an amazing shopping experience here ! Their store was tidy and the staff were super friendly, especially Ava. She’s so kind and enthusiastic, she helped me find the right size bra I’ve been looking for. Shes super knowledgeable about the merchandise and is super helpful at curating your style. 10/10 would come back and shop again, looking to get another sweater sometime soon. Thanks again Ava !!”
10AM - 7:30PM
1401 Pacific Avenue, Santa Cruz
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“love the women's discount rack but staff isn't very friendly and kinda frumpy. most of my college friends go here because Santa Cruz is so small but its pretty overpriced.”
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“Pretty cool guy. Had an issue with an order and he worked with me to resolve it. Love having a source for comfortable, stylish, semi-professional clothing that is made from ethical sources and is eco-friendly.”