Empire Ford Inc. in Fall River, MA, provides sales, service, and parts for new and commercial Ford vehicles as well as pre-owned vehicles. The business is noted for its professional and thoughtful customer service. Many customers report seamless, easy, and honest sales experiences with a team that explains everything well and works with all credit types and down payments. The factory-trained service technicians handle everything from routine maintenance to major repairs, and the Parts Department supplies genuine Ford auto parts. For convenience, the dealership offers free mobile service and free pick-up and delivery. While some service experiences can begin with frustrations over communication and loaner vehicle availability, management is recognized for stepping in to resolve issues, providing clear explanations, and demonstrating unmatched customer service skills to turn situations around. The sales process receives consistent praise for being simple, transparent, and in the customer's best interest, with specific sales consultants highlighted as awesome, kind, and going to bat for clients. Customers recommend the dealership highly, citing great experiences that leave them very happy. Shoppers are advised to be aware of and negotiate the vehicle preparation fee included in the final price. Overall, Empire Ford is dedicated to exceptional service for all vehicle needs.
I have to say I had the best salesman I have had in my entire life. Charlie Gomes was so easy to deal with, very laid back and accommodating. Not pushy or arrogant. Was a pleasure to work with. Hopefully I can work with him again if I am in the market for another vehicle.
August 2026
The experience at Empire Ford is probably the best experience I’ve had in buying a car.The entire team was professional.
August 2026
Fantastic service writer, and overall great experience. They are close but I didn't buy my vehicle there. Next time I will. The lot is full of great cars and SUVs and all of them were shiny and clean. Their service was excellent for this first time customer. I'll be back!