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“Finding the level of customer service they provide is extremely rare these days. The employees are extremely knowledgeable and passionate about the products they are selling. I would highly recommend!”
“On Tuesday 11/25/2025 I went to West town Archery needing a Retention spring to hold down the bolt for my mission crossbow(10 years old). It was not easily found being off such an older model. One of the owners Fred looked up, down, and around all over the store to find one for me but to no avail. I needed it for a hunt the next day, so Fred remembered he had a bow that was out of commission in the back with the same part. He dismantled that bow and put the retention spring on my crossbow and did all the labor free no questions asked! Fred saved the day and my Holiday hunt!! Thank you so much for the excellent customer service going above and beyond!! I will be back with any and all of my Archery needs!!??”
“This is a legendary spot in Brookfield. Decades serving the community, and some of the best people you will meet. Go see Dave and his staff to outfit your player, or your whole team. Soccer world is THE location in southeastern wisconsin.”
“Great shop, always has any jersey/apparel that you would want. Only thing to keep in mind is that if you want a players number and name on the back of a kit, make sure to call in advance because they don’t always have the names ordered. Overall great location.”
“I do not have the words to express the patience, kindness, and generosity of this store. From the bottom of my heart- thank you for everything you’ve done today to help my goalie.”
10:30AM - 5:30PM
2415 N 124th St, Brookfield
Sporting Goods
“Bought a opair of Skiing Boots there in early 2025. I already noticed they had an excellent service but eventually they mixed up the size of the Skiing Boots by accident, which I realized just some weeks ago. I asked them politely, if they could do something about it, as I live in Germany and it's not easy for me to go to the store and change them. Without hesitation they told me we could exchange the wrong boot with the correct size. I am astounded by the kind of customer service they provided me with. Mistakes happen, so it's even better to see that in this case, goodwill and respect for the customer were absolutely guaranteed. - I'm definetely coming back during my next stay in Milwaukee!!”
“Decently sized REI in an area I don't see any real hiking options around our much other outdoor options. Still nice to have a store to cater to outdoors minded people.”
“I finally decided to get a new set of clubs and scheduled a club fitting with Mike. He did an awesome job finding a new set for me. We tried a bunch of different options and he was very patient, letting me try a bunch until I felt comfortable and was hitting great with them. He did a great job explaining the differences in the clubs and how they affect my swing/the ball. I walked out with a custom set tailored to my body/swing and I’m feeling much more confident in my game thanks to Mike’s help.”
“Calvin in the shoe department was very knowledgeable and extremely helpful in helping me purchase a new pair of Hoka shoes. It was a very busy Saturday afternoon and he effectively delegated his time with all the customers within that area.”
“Absolutely fantastic store. The staff is friendly and welcoming. The store is clean and well lit, very well organized. Julie, the manager, made a trying experience with a short stocked item into a great experience. My local stores were less than helpful with finding something in the current flyer, but the Brookfield store was amazing to deal with. Kyle finished things just as great as the rest of the experience. I am over an hour away and will gladly make the drive from now on.”
“I recently sold some sporting equipment. The gentleman helping me was friendly and honest. I will definitely sell and or buy used equipment from this location again.”
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“This is a great dive shop. I’ve been on several charters with them, bought a few pieces of gear, and had my regs serviced by them. The staff is very professional and does things right.”