“This business is a true cornerstone of Sonoma County. I've been shopping Friedman Bros since the 80's. While I do acknowledge that I've also had the rare less then satisfactory customer service experience my general overall experience has been that staff are usually super helpful and welcoming. My advice to management is to retain only staff that put the customer first and quickly let go of the staff who are too cool or too busy talking to other staff to make the customers the #1 priority. You still have a few workers who don't. I'm sure you know who they are. Time to draw a line in the sand. They generally have good quality lumber and in the 20' lengths not always available at competitors. If I need something very specific or in larger quantities, I like to visit the Petaluma or Santa Rosa locations for maximum selection and availability. I appreciate that Friedman upgraded their PoS and web site in recent years, it has improved my experience in store and online.”
“This place is great! Any time I have a DIY project and am not entirely sure what product I need to do X, Y, or Z, their team is there to help out. Outstanding customer service!”
Lowe's is giving its loyalty program a makeover to better serve small and mid-sized professional contractors. The home improvement retailer has changed its MVPs Pro Rewards & Partnership Program into the new MyLowe's Pro Rewards. The updated program aims to make life easier for professionals while offering more benefits from their first purchase.
Ace Hardware is reimagining itself with a new store concept. The home improvement retailer plans to invest over $1 billion in the next five years to roll out "Elevate Ace" across new and existing locations. The revamped stores will feature brand showrooms, expanded product lines, and enhanced customer service. Some locations will even boast outdoor spaces with live plant displays. Ace gave retailers a sneak peek at the concept during its recent Chicago convention. While a few stores will debut the new look later this year, the full rollout begins in January.
Ace Hardware is hammering out an impressive growth story. The retailer-owned cooperative is celebrating its 100th anniversary with a bang, reaching 5,000 U.S. stores and planning to open 200 new locations in 2024. The company hit a milestone when it opened its 100th new store this year in Henderson, Nevada. Another newcomer, Fixit Ace Hardware in Roswell, Georgia, became the 5,000th domestic Ace store.
In the latest move of its growth plan, leading paint maker Dunn-Edwards just opened 17 new retail locations throughout Northern California. This expansion of physical stores boosts the company's footprint in the region by over 50%.
The expansion caps an exciting time for the nearly 100-year-old company. With its 100th anniversary in 2025, Dunn-Edwards is strengthening its market position through planned growth focused on better serving pros, homeowners and employees.